Let’s talk about what’s possible
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Group Created with Sketch. We invent and transform companies .
We Create
What’s Next.
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We are the only vertically integrated innovation firm built to deliver enterprise-value in emergent markets.
We believe Innovation is the greatest generator of OF ENTERPRISE VALUE

Our Innovation Value Index.

We drive valuation multiples and enhance revenue growth.

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“We would not be here today without Thinktiv.” Kirsten Karchmer CEO, Conceivable WINNER: HEALTHLINE FERTILITY BEST APP
“Turnkey business transformation — the best product people in the business.” John Berkowitz CEO, OJOLABS WINNER: AUSTIN 50 ON FIRE 2016
“An innovation force multiplier for your business.” Jason Wesbecher CMO, Mattersight NASDAQ: MATR
“Thinktiv is the real deal.” Dave Sikora CEO, Stratfor TEAKWOOD CAPITAL PORTFOLIO COMPANY
“They are product & marketing genius.” Carrie Ivers Reeuwijk CMO, GetWell Network WELSH CARSON PORTFOLIO COMPANY
"not without Thinktiv"
“turnkey transformation”
"innovation force"
"the real deal"
"product genius"


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01 Storytelling & Defining your Category Next Arrow Copy 4 Created with Sketch.
02 Managing and Innovating Brands Next Arrow Copy 4 Created with Sketch.
03 Inventing & Transforming Products Next Arrow Copy 4 Created with Sketch.
04 Designing Your Organization Next Arrow Copy 4 Created with Sketch.
05 Managing Innovation Forward Next Arrow Copy 4 Created with Sketch.
06 Acquiring & Retaining Customers Next Arrow Copy 4 Created with Sketch.
07 Capitalizing On Opportunities Next Arrow Copy 4 Created with Sketch.
08 Visioneering Your Future Next Arrow Copy 4 Created with Sketch.

Acquiring & Retaining Customers

Maximize customer relationships.

Use a deep contextual understanding of behavior economics and best-practice tactics and strategies to help you reach your "ideal-customer."

Capitalizing On Opportunities

Gain alternative perspectives for growth.

Design robust views on how to amplify acquisition strategies and investments for Private Equity, VC, and Banking partners.

Designing Your Organization

Find and address personnel and operational gaps.

Examine, define, and design workflows, usage journeys, and who is best fit to serve their needs.

Inventing & Transforming Products

Harness the power of great experiences.

Deliver products that help people achieve their goals by becoming a natural extension of their own behaviors.

Managing and Innovating Brands

Deliver messages that matter.

Build equity with customers and the market through an identity that communicates your values — even when you don’t say a word.

Managing Innovation Forward

Stay on the most valuable path forward.

Design your unique innovation pillars and manage a roadmap against them. Continuously.

Storytelling & Defining your Category

Create a position of power.

Develop lasting relationship by defining your unique point of view with your ideal customers.

Visioneering Your Future

Skate to where the puck will be next.

Create a view of the world that is possible based on the market trends, your company assets, and your capacity for innovation.


  • Product Strategists Product
  • Data Scientists Data Scientists
  • Behavioral Economists Behavioral
  • Market Analysts and quants Market Analysts
    & Quants
  • Financial Strategists Financial
  • Cultural Anthropologists Cultural
  • Storytellers Storytellers
  • Brand Managers Brand
  • UX UI Designers User Experience
    & UI Designers
  • Entrepreneurs Entrepreneurs
  • Customer Advocates Customer
  • Technologists and Architects Technologists
    & Architects

Thank your for reaching out to us.

We’ll review your message as soon as possible.

Austin, TX|Downtown


Thinktiv invents a new line of revenue for Mattersight.

Website Work.Style
Blueprint Company Invention
Market Human Resources
Stage Public Company
Personality Matters.

Mattersight is an industry leader in call center analytics. However, as companies move toward self-service help, text-based services, and AI for customer support, traditional call center businesses must evolve — or face the inevitable outcome.

The executive team at Mattersight took a bold step forward and partnered with Thinktiv to invent Workstyle: A personality platform that organizations use to identify and remove personality barriers that prevent them from reaching maximum potential.

Thinktiv partnered with executive leadership to invent a new line of revenue on their personality IP — creating a link between their call center analytics and human resource office.
"We needed the absolute best product and brand leaders to pull this off. No other partner could have done this much, this fast, or this well. Thinktiv is the official definition of a Strategic Partner."
Jason Wesbecher | CMO Mattersight

Creating the cult of personality.

The lack of connection between people leads to low performance, unhappiness, and turnover. Nowhere is the need to identify and connect with someone more critical than during a support call with a customer.

Mattersight CEO Kelly Conway: “We all know how great it feels to instantly click with another person. Workstyle trains call center agents to create that kind of chemistry with both customers and co-workers. The result is a more satisfied customer and a more engaged agent.”

Doers. Organizers. Advisor. Which one are you? How do you work with a Connector? Enter Workstyle. The way to unlock workplace potential by creating a better understanding of how you work — and how you work with — your colleagues. By leveraging their existing personality-based technology, Workstyle unlocks employee performance with game-centric training, performance analysis, and behavior-change reinforcements.

Workstyle launched in 2016 enabling Mattersight to achieve its long-term vision of making personality an indispensable tool for the enterprise performance.

We created the leading workplace personality platform in just a year from design to development and launch.

Connection made.

Craig Howarth, Senior Director at Optum, said it best: “Workstyle is an effortless and engaging way to make personality part of our daily routine.”

The platform utilized best practice design and game mechanics to continuously engage, educate, and train participants in a fun and outcome-orientated manner.