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July 25, 2022

Thinktiv welcomes veteran technology investment banker John Roediger as a Managing Partner.

Leading sell-side M&A advisor to accelerate Thinktiv's growth initiatives and architect superior shareholder outcomes for Thinktiv’s clients.


Thinktiv, the leading value creation consulting firm serving software-driven businesses and their investment sponsors, announced the hiring of veteran sell-side M&A advisor John Roediger.  As a Managing Partner of the firm, Roediger will be responsible for expanding the company’s relationships with sponsors and growth-stage companies, while building on Thinktiv's track record of supporting billions in valuation gains for shareholders in software-driven businesses.

Roediger joins Thinktiv with over 25 years of experience as a transactional investment banker focused on technology and growth verticals, with a long track record of significant transactions involving both public and private companies. In addition to holding a senior leadership position at J.P. Morgan, John was a senior managing director at multiple leading boutique investment banks like Hambrecht & Quist, Montgomery & Co., and Signal Hill, playing a major role in strategic exits for those firms. 

John Roediger, Managing Partner, shared: 

“After decades leading sell-side transactions, I believe that for companies to truly unlock and reach maximum value in a sell-side process, they must align the business to that outcome long before the process begins. While working with Thinktiv for over ten years, I've seen them help management teams and boards achieve that alignment in ways that increase the enterprise value of their businesses. I'm excited to integrate my transactional wisdom into that unique value creation process so that Thinktiv clients can achieve even greater outcomes and investment returns." 

To achieve superior transactional outcomes, software-driven businesses must align themselves to a strategy for accelerating revenue growth and enhancing valuation multiples, and then be positioned to aggressively execute those strategies across the product roadmap, go-to-market initiatives, and within the business model itself. 

By merging board-level value creation strategy with elite product, UX, and go-to-market practices, Thinktiv delivers significant impact that cannot be matched by traditional agencies and consultants. In a world where even traditional businesses must now leverage software to accelerate growth and profit margins, Thinktiv's uniquely integrated offerings help companies in both legacy and emerging industries identify and capture their most compelling value creation opportunities.  Roediger’s addition to the leadership team allows Thinktiv’s clients to align themselves more fully to current market dynamics and buyer demand.

Justin Petro, Chief Executive Officer, said: 

"Adding John to our team extends our leadership in providing truly integrated value creation services. At any point in the investment lifecycle, we're positioned to unlock growth and value enhancement opportunities that have a material impact on the next capitalization event. Incorporating a banking leader like John into our practice epitomizes the approach to increasing enterprise value that only Thinktiv provides. We're thrilled to have him on board." 

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