Our work cycles are fast. Get a view of our ongoing accounts through published deliverables as they are released.
Every day is a good day for demos. Demo Day is no exception.
Capital Factory will be producing Demo Day 2010 to showcase the 5 companies in their program this year, and to foster discussion and peer interaction with technology investors, executives, and entrepreneurs. For the second year, we'll be sponsoring Capital Factory's Demo Day. Join us at the event.
Removing complexity for the connected digital lifestyle
Affinegy provides advanced software that makes it simple and secure for consumers to lead a Digital Lifestyle. Whether providing a hassle free set up, better service experience or source for new digital solutions and services, the DigiDo Platform creates value through enabling a new and more insightful customer engagement lifecycle. Thinktiv helped our friends at Affinegy to release a new suite of products and supporting corporate web site.
Group calls and texts from a phone?
Yep. Callvine is revolutionizing mobile group communications with innovative, powerful applications and services for the latest smart phones. Over the past few months, we worked with Callvine to create a brand identity, launch an iphone application and release a corporate website in an effort to show that Callvine is simply the easiest, fastest way to call or text a group.
Another sweet ride
To extend the reach of a desert business beyond the café, Bettie's invested in "Dee Dee"— a double decker cupcake stand retrofit from a 1950s era British tour bus—allowing them to bring cupcakes to venues and street corners all over the region. But one thing was still missing: a shuttle bus to bring confections to all of the working folks all week long. Meet "Cee Cee"—a single decker cupcake truck and the newest member of the Betties Fleet.
Telling the whole story
In support of Prysm’s official product launch, Thinktiv developed a set of three of brochures. These brochures deliver a holistic message about the brand, products and their applications. The first brochure introduces Prysm’s foundational ecovative thinking philosophy. The second focused on the applications of and environments for LPD technology. Lastly, a product brochure detailed the technical specifics of the revolutionary LPD tile.
"Call together now"
Callvine partnered with Thinktiv to create an identity for their new group calling iPhone application. In addition to the visual design of the mark, Thinktiv helped to create the over brand’s semantic position, coining the value line: “Call together now.”
Positioning quality of experience
To launch Catchpoint into the QoE (Quality of Experience) market, Thinktiv helped to position the company and develop its brand. QoE is the next logical extension of the QoS (Quality of Service) network management. Catchpoint required a visual position, which represented both the complexity of the problem and the intelligence of their solution. The mark employs a radial series of dots illustrating both the complexity of data as well as the touch points of the system; their arrangement creates a dimension and visual motion in conjunction with a subtle gradient.
Phoning it in
Thinktiv helps badonlinedates.com release a version of its site for the iPhone to help daters more directly share dating horror stories
Bringing light to life
After 6 months of iterative, participatory development, Thinkiv is proud to release Prysm—a brand to replace the transitional working title brand “Spudnik.” Throughout the process or team has worked with Prysm to articulate a compelling visual and verbal face for company in the commercial display market. Prysm’s logotype features a bisected capital ‘Y’ as a visual reminder of the intersection of laser light and surface emissive phosphors in their underlying LPD technology. The brand language harnesses a blue to violet color palate as a nod to the laser technology that underlies the product. Included in the brand identity are a custom cut of a classic typeface that makes up the logotype and other essential brand elements, a sharp black and white color space for the presentation of their product on a crisp strong background and a platform for consistent high quality image development. Moreover, the tagline reminds the audience of Prysm’s its ability to create stunning, larger than life experiences while offering a solution with 75% less power consumption than other technologies in the commercial display market—and good for the planet is good for life.
Prysm.com launches
As an intermediate step toward product launch (planned for June of 2010), Thinktiv designed an introductory website to launch the new Prysm Brand. Engadget had this to so say: “LPD display tech from Prysm uses lasers, phosphors, groovy Flash intros…”
Bad dates equal good laughs and, hopefully, good friends
Thinktiv launches badonlinedates.com, helping people share a laugh about the trial and tribulations of dating in the modern world. A fresh, clean aesthetic helps keep the site and the content light and humorous.
Helping a mobile tour guide find its way
Thinktiv worked with GoTourIt to launch version 1.0 of the company and its mobile tour guide service. Our team worked to develop a brand identity, a web interface, and iPhone application platform. We also built and delivered a custom content management solution gotourit is using to scale their touring business nationwide.
Creating approachability in financial user experience
Sharespost offers a truly unique offering for pre-ipo businesses. The service affords individuals the ability to gain liquidity for private company shares. Whereas this task has previously been extremely difficult to both price and regulate, SharesPost created a unique proposition: a marketplace to both buy and sell shares with a research backed index to judge and validate each trade’s value. Thinktiv was tasked with creating a user experience that reflected the approachability of a web 2.0 aesthetic, but retained an aesthetic connection to traditional financial institutions.
Using technology for developing unique brand stories
The emergence of providers like iStock Photo has had a huge impact on the access customers have to creative content. However, that impact isn't always positive. While the quantity of the available assets is large, the quality, consistency and uniqueness is generally small. Custom photography or hand rendered illustrations are usually outside the reach as they are both time and price prohibitive. As a way around this chicken and egg dilemma, we've been researching ways to use software to create unique brand assets while keeping time and money in line. In this example we're researching stop motion photography, however the tools can be used for a much wider range of image creation. In use here are Cinema 4d, Realflow and Maxwell Render.
Thinktiv helps Aegis deliver new brand messages
For their VIBES partner conference in Las Vegas, Thinktiv worked with Aegis to produce a series of animations visualizing the core values of the growing and now $500B worldwide company. These animations were used to fill in the space between speakers and provide a branded backdrop for the conference.
Wireframe Standards for Blueprint CSS Web Development
Over the last year and dozen or so customer programs, we've radically changed our wireframing techniques in order to drastically reduce the time between visual design and code. We've re-constructed our illustrator templates to reflect development guidelines for Blueprint CSS and other popular standards. This allows for rapid, pixel perfect, design and development. Further, we've standardized on common styles, block elements and interaction guidelines to further accelerate the process.
Thinktiv Releases Blabbz for the iPhone 3.0
We published a new rev of our iPhone test application, Blabbz. Download it now from the Apple App Store and use it to update Twitter with your own voice!
Thinktiv helps Bazaarvoice visualize BrandAnswers
Bazaarvoice, one of Austin’s hottest companies is working with us to produce a series of sales and marketing assets - product demonstrations and videos. Most recently we finished producing an introductory video to BrandAnswers. BrandAnswers shows manufacturers all questions about your products across the entire network of retailers that use Bazaarvoice Ask & Answer, giving you one place to inform all inquisitive consumers at once. Check it out BrandAnswers for additional details.
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